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Today's article: Insurance Planning       The basic purpose of insurance is to transfer the risk that one is not willing to take (or is unable to take) to someone (or a company) willing to take the risk in return for compensation. In the case of life insurance, the objective is, first, to protect the family income and net worth in the event of the death of the breadwinner, and second to provide protection to maintain the estate in order that it might pass on to heirs, allowing the continuation of capital from one generation to the other. The key theme expounded in insurance sales is "protection". While this is certainly the purpose of insurance, ... [continue reading]

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People are more affluent than ever before. And yet the number one cause of discouragement today is money. Families are especially hard hit. Today's "needs" outpace even the "wants" of the last generation. As a result, personal debt is soaring, resulting in an increasing number of financial crises. And even personal bankruptcy. Why does it seem so much harder these days to make ends meet? In Master your money, Ron Blue provides counseling on this critical need. No matter what your income is, the principles works.